Author: Ahmad Parmley

With more and more people in the world joining the online community, the Internet has opened up business opportunities like never before, with many people choosing to run their businesses online. Whether you sell party favors or offer professional services, the need for a physical office or retail outlet is becoming less important. But while having a .com business provides a wealth of cost-saving advantages and considerably fewer barriers to entry, it’s also made for an almost infinite amount of competition. So how do you manage your online business successfully? We chatted to an online marketing agency in Cornwall to find out how. Your Website is Your Business A lot of people start their online businesses from their own living rooms or basements and, while it’s true that you can make significant savings on office rent and utilities and online staff from different countries offering cost-effective services; do remember that your website is your business. Your whole business. So it’s important not to cut costs when it comes to design, optimization, promotion, an SEO blog, and functionality. Functionality Trumps Design While a nice, clean design is important, remember that you can have all the award-winning concepts in the world, but if there are problems with your site speed, shopping cart, user friendliness, or security, then you may as well shut up shop. In an ideal world, your site will have an...